2021 Virtual Marketing & Sales Executives Conference
ALDA member sales & marketing executives will convene virtually on Thursday, March 18 at 11:00 AM Eastern for the annual ALDA Marketing & Sales Executives Conference. This year’s event will focus on sales and marketing communication in the new normal, with a heavy emphasis placed on the necessitated pivot to digital and the long-term strategic impact on our industry. Attendees will hear from customers, industry experts, and each other regarding the latest trends and what’s next.
Thursday, March 18
11:00 AM – 1:00 PM Eastern US
Customer panel moderated by Bill Kelly from Bioinformatics. Panel will feature customers from life sciences & clinical diagnostics research.
Trends, Innovations & Predictions in the new world of sales & marketing presented by Matt Greenstein with the Alexander Group.
Networking via breakout rooms: Rooms will be pre-assigned with topics selected during the registration process. Topics include:
Reconfiguring sales & marketing strategy post-COVID **
Innovations in digital sales & marketing **
Creating and leveraging virtual events
Creating and leveraging content & video marketing
Account-based mgmt & customer lifetime value **
** Denotes sessions moderated by The Alexander Group.
A reminder that ALDA membership is a corporate membership; any individuals from your company who would find this content valuable can attend, free of charge.